---
title: What wholesale platform terms say about who owns your customer list
Metadescription: All six say the data is yours. Only BlueCart's section 6.4 states a download window, and Wholesale Handler exports invoice lines and nothing else.
author: Dan Edwards
author_role: Founder
author_url: https://danedwardsdeveloper.com
author_linkedin: https://www.linkedin.com/in/dan-edwards-developer
published: 2026-11-04
---

Token estimate: ~2,300

# What wholesale platform terms say about who owns your customer list

Six wholesale platforms say in writing that your data is yours. One turns that into a right you can act on: BlueCart's section 6.4 gives 30 days after termination to obtain an extract. Orderspace deletes everything on cancellation, Faire and Cut+Dry take perpetual licences that outlive the account, Upstock's clause 9.6 puts the backup duty on the merchant, and Wholesale Handler's own section 15 states an export window that in practice covers invoice line items and nothing else.

By **[Dan Edwards](https://wholesalehandler.com/about)**, Founder.

## Ownership and portability are answered by different clauses

Sometimes by no clause at all: a set of terms can say the data is yours in one section and offer no way to take it in any other.

| Platform | Ownership clause | Getting it out |
| --- | --- | --- |
| Wholesale Handler | Section 12: "You own your data and your business content (your products, prices, customer list, invoices, and so on)" | Section 15: a window to export before deletion, with 90 days in a recoverable state |
| BlueCart | Section 2.5(c) of its SaaS terms covers ownership | Section 6.4: "30 days after any such expiration or termination to download or otherwise obtain an extract of any Customer Data" |
| Orderspace | Copyright and Content Ownership: "We claim no intellectual property rights over anything you submit to the service" | Cancellation: "All of your data will be deleted from Orderspace upon cancellation" |
| Faire | Brand Terms 5.1: "Faire does not claim any ownership rights in any of your Content" | No clause addresses taking anything out |
| Cut+Dry | No clause states that the distributor owns its own data; section 6.3 grants a licence over it instead | Appendix A, A5(a): "shall not download, export or transfer any materials or data obtained from the Platform" |
| Upstock | Clause 9.1: "Title to, and all Intellectual Property Rights in, Your Content (as between the parties) remains Your property" | Clause 9.6: "You must keep separate and regular back-up copies of all Your Content" |

## The licence outlives the account

Three of the six take a licence that does not end when the contract does.

Faire's Brand Terms, section 5.1, verbatim: "you hereby grant to Faire a worldwide, perpetual, non-exclusive, transferable, sublicensable, royalty-free license to use, view, copy, adapt, modify, distribute, publicly display and publicly perform (through any means necessary) your Content". Cut+Dry's section 6.3 grants the same perpetual shape over "Distributor Materials", a defined term reaching "Distributor's contact information, employee information" and "information regarding product purchasing and transactions", with one of its named purposes being "building and training Cut+Dry's machine-learning models". Upstock's clause 9.4 states that the rights under clauses 9.1 to 9.3 "will survive termination of these Terms".

None of that contradicts the ownership sentence sitting beside it. A perpetual licence settles how long the platform may keep using the copy it holds, not who owns the original. Faire's Brand Terms do not define "Content" at all, and no clause in them covers a brand's entitlement to its retailer contact details. [Selling wholesale direct alongside Faire](https://wholesalehandler.com/articles/selling-wholesale-direct-alongside-faire) covers the commission model and the Faire Direct carve-out, which are separate from the terms read here.

Wholesale Handler's section 12 takes the opposite shape. The same sentence that grants the licence ends it: "That licence ends when your account is deleted."

## Cut+Dry's distributors warrant that they will not export

Cut+Dry is the one document in the set with an express promise running the other way. Appendix A, section A5(a), scoped to its Supplier Connect data-syndication service: "Distributor represents, warrants and covenants it shall not download, export or transfer any materials or data obtained from the Platform."

Section 10.4 then states that on termination "all rights granted to Distributor under the Agreement or the applicable Order will immediately cease", while listing section 6 - the licence over Distributor Materials - among the sections that survive. Section 4.13 of its data protection addendum states that "Cut+Dry will delete and destroy Personal Information, and all copies of the same, upon expiration or termination of the applicable Order". Cut+Dry deletes rather than hands over, and no clause offers a distributor a copy on the way out.

## Orderspace writes the clearest ownership sentence and deletes on cancellation

"We claim no intellectual property rights over anything you submit to the service. Your information and uploaded material remains solely yours." That is the plainest ownership language in the six. Two sections later, under Cancellation: "All of your data will be deleted from Orderspace upon cancellation, and the information can not be recovered after deletion."

The same section carries one export promise, conditional on the wrong event: "Should Orderspace cease to exist we would provide your data in CSV compatible format within reasonable timescales." A merchant who leaves gets deletion; a merchant whose supplier goes under gets a CSV.

Orderspace does publish a REST API on all four of its plans, so pulling a customer list out is possible in the product. The contract says nothing about it. The clause that grants ownership and the mechanism that delivers portability are rarely the same thing, and the first does not imply the second.

## Wholesale Handler cannot export a customer list either

Section 15 of my own terms states that "you have a window to export your data before it's deleted", and the account stays recoverable for 90 days while that window runs. Taken on its own that reads as a full exit.

The product behind it is narrower. Wholesale Handler has one export route, and it produces invoice line items as a CSV - a date range, chosen columns, renamed headers, ready for an accounting package. There is no customer-list export. Customers and products come in from a spreadsheet; neither goes back out the same way. Exporting customers, orders and products from their own pages is on the [roadmap](https://wholesalehandler.com/roadmap) and not built.

So on portability Wholesale Handler sits with Faire, Cut+Dry and Upstock rather than with BlueCart. Section 15 is a promise about a window, not about a file that holds everything.

Where it does differ is upstream of any clause. A customer invited into a [wholesale customer portal](https://wholesalehandler.com/articles/wholesale-customer-portal) is a row in the merchant's own book, reached by an invitation the merchant sends, rather than an account the platform owns and lends out. That is the half of ownership no exit clause can hand back, and it is settled when the account is created rather than when it closes.

## Version dates, and which terms can be read at all

| Document | Dated |
| --- | --- |
| Wholesale Handler terms and conditions | Updated 25 September 2026 |
| Faire Brand Terms of Service | Effective 15 September 2026 |
| Cut+Dry Distributor Terms of Service | Effective 24 July 2026 |
| Orderspace Terms and Conditions | Updated 7 November 2025 |
| BlueCart SaaS Terms and Conditions | Last updated 15 August 2024 |
| Upstock Terms | Last updated 24 May 2023 |

Every one of the six carries a date, which is not a given - a set of terms with no "last updated" stamp tells a reader nothing about what they are agreeing to.

Two of the six resist citation by clause. Orderspace numbers nothing: its terms are headed sections with bullets, so the ownership sentence has a heading and no number. BlueCart's SaaS terms are numbered but published under its privacy-policy address rather than a terms address, and it runs no help centre documenting an export procedure.

Choco is absent from the table for a harder reason. Its legal site publishes privacy policies and one white-label restaurant app document, and no supplier or distributor terms of service that can be read without signing. A supplier weighing it up cannot read the ownership clause before committing to the platform.

## Q&A

**Q: Who owns the statistics built from your orders?**
A: Upstock's clause 9.2 says title to anonymised and aggregated Analytical Data generated from your content is and remains Upstock's property. Choco's published app terms make a similar claim over aggregated and de-identified information derived from usage data and customer content. An ownership clause covering your own content does not reach the derived figures.

**Q: Does BlueCart's section 6.4 say what format the extract comes in?**
A: No. It states a 30-day period after expiry or termination and an entitlement to download or otherwise obtain an extract of Customer Data. It names no file format and no route for obtaining one.