---
title: Wix for wholesale B2B ordering
Metadescription: Wix has no native B2B layer, so wholesale means Wix plus SparkLayer. Here is what the two subscriptions total a year, and where the ceiling sits.
author: Dan Edwards
author_role: Founder
author_url: https://danedwardsdeveloper.com
author_linkedin: https://www.linkedin.com/in/dan-edwards-developer
published: 2026-08-26
updated: 2026-09-27
---

Token estimate: ~2,300

# Wix for wholesale B2B ordering

Wix has no wholesale layer of its own, so B2B ordering on Wix means two subscriptions rather than one: a Wix plan that can run a store, plus an app such as SparkLayer that adds trade pricing and trade sign-ins on top. The floor is the Core plan at $29 a month billed yearly and SparkLayer's Starter tier at $49 a month, which is $936 a year and caps you at fifty wholesale orders a month. Past that cap the same stack is $2,136 a year. [Wholesale Handler](https://wholesalehandler.com/articles/wholesale-customer-portal) is a flat monthly fee with no order cap, and it is an ordering portal rather than a website builder.

By **[Dan Edwards](https://wholesalehandler.com/about)**, Founder.

## Wix Stores sells one price to everyone

A Wix store shows the same price to whoever is signed in. There is no per-customer price list, no trade-only sign-in, no minimum spend per account and no order cutoff. Wix's own help centre article on selling wholesale does not describe a Wix feature at all: it explains how to install SparkLayer, and says customer groups are created in SparkLayer to assign different pricing to different customers.

Wix is a website builder with a shop attached, and the trade half comes from a second vendor with its own bill. [How to charge different prices to different wholesale customers](https://wholesalehandler.com/articles/how-to-charge-different-prices-to-different-wholesale-customers) covers what that pricing layer has to do.

## The Wix plan a wholesale app needs is Core, not the cheapest one

Wix sells four plans. Light at $17 a month cannot accept payments online and cannot run a store, so it cannot carry a wholesale app. Core at $29 is the first plan with payments and a store, Business at $39 adds automated sales tax and advanced shipping, and Business Elite is $159. All four figures are the yearly-billing rates, paid in full up front. Paying month to month moves Core to $36 and Business to $46.

No current Wix plan costs $27. That figure belongs to Business Basic, a tier from the retired lineup Wix replaced with Light, Core, Business and Business Elite, and Core is where its ecommerce features landed. Answers still quoting $27 a month for Wix wholesale are pricing a plan you cannot buy, and they are pricing only one of the two subscriptions.

## Totalling the stack

SparkLayer's own rates are $49, $149 and $299 a month, metered by wholesale order volume. Annual billing is offered at a discount SparkLayer does not publish in dollars. The free Basic tier is Shopify only, so on Wix the entry point is Starter.

| Stack, at Wix's yearly rate | A month | A year |
| --- | --- | --- |
| Core plus SparkLayer Starter, 50 B2B orders | $78 | $936 |
| Core plus SparkLayer Growth, 100 B2B orders | $178 | $2,136 |
| Core plus SparkLayer Pro, 150 B2B orders | $328 | $3,936 |

Card payments are separate again. Wix Payments charges 2.9% plus 30 cents per transaction in the US on standard credit and debit cards, and 3.7% plus 30 cents on American Express.

## The order count is the part that moves

Only orders placed through SparkLayer count toward the monthly cap, and an order that is later cancelled or refunded still counts for that month. Twelve accounts ordering once a week comes to about 52 orders a month, which is already past Starter's fifty. About twenty-three weekly accounts reaches Growth's hundred.

Going over does not switch the store off. SparkLayer's pricing FAQ says the app keeps working as normal and their team gets in touch to discuss a different plan. The bill tracks order count, so a busy season and a new wholesale account both push it up. [Why is wholesale software so expensive](https://wholesalehandler.com/articles/why-is-wholesale-software-so-expensive) sets out the pricing shapes this sits in.

## What the stack covers, and what it stops at

SparkLayer documents price lists, pack sizes and minimum and maximum quantities assigned per customer, a minimum or maximum order value, net terms and a credit limit per account, a requested delivery date at checkout, and one-click duplication of a previous order. That is a real B2B feature set.

Two things a producer with delivery rounds tends to need sit outside it. An order cutoff time, the deadline before each delivery day after which the order locks, is not in SparkLayer's documentation or on its feature pages. Neither is a standing order that generates itself: repeat ordering there is the buyer duplicating a past order and adjusting it, which is a different thing from an order appearing every Tuesday without anyone touching it. [What is a standing order in wholesale](https://wholesalehandler.com/articles/what-is-a-standing-order-in-wholesale) sets out the difference, and [how to stop wholesale customers ordering after the cutoff](https://wholesalehandler.com/articles/how-to-stop-wholesale-customers-ordering-after-the-cutoff) covers the deadline half.

Wix adds its own limits. Its help article lists product subscriptions, digital products, the Wix Loyalty Program, automatic discounts, Wix coupons and native pickup and local delivery options as unsupported with SparkLayer. Custom checkout fields need a developer and the API. Products cannot be hidden from a specific customer group, and the documented workaround is marking them unavailable for that group through a CSV of prices.

## Staying on Wix wins when the site is already there

A producer whose website is already built on Wix, with the retail store live and traffic arriving, has a real reason to stay. One site serves both audiences, the trade prices sit behind a sign-in on the same domain, and nothing has to be rebuilt or migrated. At a handful of trade accounts placing fewer than fifty orders a month, $936 a year is under what a separate portal costs, and the retail side is paid for anyway.

The order caps are where that stops holding: the next tier up is $2,136 a year for a hundred orders a month, a volume a dozen-odd weekly accounts reach.

## What Wholesale Handler does with the same money

Wholesale Handler is a flat monthly fee. No order cap, no per-user charge, no commission on order value and no transaction fee, because it does not process payments. It records them: a customer declares a payment, the merchant confirms or disputes it, and every invoice carries its own payment history.

The wholesale mechanics are the product rather than an app layer. Price lists are assigned per customer. Order profiles hold delivery days, minimum spend, delivery charges and the cutoff, and the cutoff can vary per delivery day, so a Saturday run can close on Friday lunchtime while Monday stays open until Sunday night. Standing orders run weekly through to four-weekly and generate themselves at the cutoff, and a customer can pause, skip or update one. Orders consolidate into a production schedule, and packing slips and invoices print as PDFs.

It concedes two things to the Wix stack. There is no credit limit enforced per account, and there is no retail website: Wholesale Handler offers an optional public storefront page with its own price list, not a site to replace the one you have. [Flat-fee wholesale ordering software](https://wholesalehandler.com/articles/flat-fee-wholesale-ordering-software) explains what a single price covers.

## Q&A

**Q: Can Wix do wholesale pricing without an app?**
A: No. Wix Stores shows one price to every visitor, with no per-customer price list, trade sign-in or minimum spend per account. Wix's own help centre answers the wholesale question by explaining how to install SparkLayer, a third-party app with its own subscription.

**Q: Which Wix plan do you need to run a wholesale app?**
A: Core, the cheapest plan that can run a store and accept online payments. The Light plan cannot take payments, so it cannot carry a wholesale app. Business adds automated sales tax and advanced shipping.

**Q: Does SparkLayer stop taking orders when you pass the monthly limit?**
A: No. SparkLayer's pricing FAQ says the app keeps working as normal and their team contacts you to discuss whether a different plan suits better. Only orders placed through SparkLayer count toward the limit, and a cancelled or refunded order still counts.

**Q: Can you keep retail and wholesale on the same Wix site?**
A: Yes. That is the main reason to choose the stack. Trade pricing sits behind a sign-in on the same site, so retail customers see retail prices and wholesale customers see their own, without a second website.

**Q: Does the Wix stack handle order cutoffs and standing orders?**
A: Buyers can request a delivery date at checkout and duplicate a previous order in one click. A cutoff time that locks orders before each delivery day, and a standing order that generates itself on a schedule, are not in SparkLayer's documented feature set.