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How to get your wholesale bakery customers to pay on time

Trade suppliers treat late payment as an escalation sequence rather than a persuasion problem - terms agreed before credit is extended, an invoice carrying explicit dates, reminders on a fixed cadence, then commercial consequences. Applying the same sequence to every account is what makes it work, because a cafe paying twenty suppliers pays the ones whose position in the queue is clearest. Wholesale Handler covers the invoice itself; the chasing and the consequences are run from your own diary.
Wednesday, 26 August 2026
Title card reading "How to get your wholesale bakery customers to pay on time" over crates of fresh produce

Agreeing the terms before extending credit

Food service runs shorter terms than most trades. Net 7, Net 14 and Net 15 are ordinary where the goods are perishable and the cash turns over quickly, and COD (cash on delivery, paid by the driver's arrival rather than invoiced) is ordinary for a new account.

The common shape is graduation. A new cafe starts on payment at delivery, moves to Net 15 after a few payments arrive on time, and reaches Net 30 once the account has held for a season. The buyer side reads the same way round: restaurants expect to start at COD and earn terms.

Wholesale Handler holds no per-customer payment term and no credit limit, so the term for each account lives in your own records and on the invoice rather than in a field that enforces it.

Putting an explicit date on the invoice

State the invoice date and the due calendar date, not the term name. A buyer reading Net 15 has to find the invoice date first and then count from it. A buyer reading Due 12 March has the answer. Accepted payment methods, the bank details and a number to call about a query belong in the same block.

Wholesale Handler prints an Invoice information block on every invoice you send. It is free text, set once under Settings, and it is where the bank account, the terms and the query contact go. There is no due date field in Wholesale Handler, so the date is either written into that text or worked out by the customer from the date the invoice was sent.

Invoicing the week promptly

A collections problem often starts before anyone chases anything - an invoice that went to the wrong contact, a delivery that was not billed, a term that does not match what was agreed.

Wholesale Handler collates processed orders into one draft invoice per customer, and a second batch of orders joins the draft that is already open rather than starting a rival document. Friday's job is checking a draft rather than assembling one from delivery notes. Updating stops when the invoice is sent, so the check happens before rather than after.

Chasing on a cadence, not from memory

The standard sequence is a reminder before the due date, a message on it, a short follow-up in the first week, a phone call and a firmer written note around thirty days, a formal demand around forty-five, and a decision at sixty to ninety days.

The timing matters less than the sameness. A fixed sequence applied to every account is one you can hand to someone else, defend when a buyer objects, and notice the gaps in, none of which is true of chasing from memory. Where a customer names a date they will pay, that date is written down and followed up on the day itself.

Wholesale Handler sends no payment reminders and has no overdue bucket, so the chasing is a diary job. Aging runs from the date the invoice was sent, which makes an invoice outstanding rather than overdue. Seeing who has not paid covers working that list.

Removing the doubt about whether it arrived

A customer looking at their invoice in Wholesale Handler can declare that they have sent payment. The declaration is its own status - it does not mark the invoice paid, because only you can do that once the money lands - and both moments are stored separately, so the wait between the claim and the clearance is on the record.

If the money cannot be found, Record bank check notes that you looked. It changes no status, the customer sees nothing, and it carries a 24-hour cooldown because transfers settle overnight. Disputing the declaration after that sends the customer a written email and puts the invoice back to owing on their side, with no badge and no accusation on their screen.

One thing to know before relying on it: Wholesale Handler does not email you when a declaration arrives. You see it on opening the invoice.

Charging for lateness

Trade practice is one to two percent a month after a grace period of five to ten days, written into the terms before it is ever charged. A clause that appears for the first time on a late invoice is an argument rather than a fee.

Wholesale Handler has no late-fee calculation. What it has is the adjustment line: a charge added to the next draft invoice with your own description on it, which is where a fee agreed in the terms is applied by hand.

Stopping supply last

Refusing to supply until the account clears is the strongest step short of legal action, and it needs to be a right your terms already reserve rather than one you assert on the day. A hold is lifted on the balance clearing, and often on a partial payment with a dated plan for the rest.

It also costs business where the customer has another bakery to call. Collections agencies and legal action sit below it for the same reason, and both carry their own cost - an agency takes a percentage of what it recovers, and a court claim has a fee and your time in it - so on a small debt the recovery can cost more than the debt.

Wholesale Handler has no credit limit and no account block, so a stop is something you say and hold to rather than something the system applies.

Wholesale Handler pricing

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  • Up to 50 customers
  • Up to 500 products
  • Unlimited orders and invoices

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